A few months back, I ran the trailer for Lemonade The Movie. If there ever was an uplifting film about the current economy, folks, this is it. I strongly believe that anyone who’s been sweating the possible loss of their job and everyone who’s already experienced it, needs to sit down and watch this short documentary, which espouses “It’s not a pink slip. It’s a blank page.” Preferably a couple of times. I’m convinced we’ll all be a hell of a lot better off five years from now if we do.
Lemonade is a documentary created by Erik Proulx and directed by Marc Colucci which interviews sixteen advertising professionals who were laid off and follows what happens to them afterward. The answers are widely varied, sometimes hugely surprising (like the ad exec who opted to have a sex change), and entirely uplifting.
Back when I was gainfully employed working as a massively stressed out consultant in the banking industry, I watched the initial trailer repeatedly and cried happy, wistful, telephone commerical type tears. It just touched a deeply truthful chord in me.
Then, I was laid off myself back in October and I replayed the thing a million times trying to ask myself what my own, best response to being laid off should be while trying to resist the urge to freak out and grab the nearest available $10-an-hour job just so I could say I was gainfully employed.
Then, I found work again in a field similar to my prior work experience and, a week later, the roughly 30-minute movie was finally finished. And, man, it’s got me asking all sorts of interesting questions.
You can now buy Lemonade online for $10 + shipping. And it’s worth every penny. I’ve watched it multiple times. I’ve shown it to my friends. I’m half tempted to order more copies and send them out as late Xmas gifts to friends and former coworkers who are still looking for work.
It’s good, guys. It’s human, funny, and deeply touching.
I’ll be quick to say Proulx doesn’t have all the answers waiting for you wrapped up in a neat bow. But I think the movie will help you get in touch with the right questions to be asking to find that answer for yourself. And give you the chance to get to know some people who are on a similar course with their lives.
If you’re looking for additional inspiraiton, there is also a fantastic interview Jonathon Fields did with Erik Proulx which you can listen to here.
And, Eric, before you track down this post, too, and spend time saying thank you. You really don’t have to. It’s brilliant. Just keep doing good work that people can draw strength and inspiration from. You and the other people on the project have earned some major good karma from this thing. Hopefully it’s already headed your way as I type...